Intel launches PC vs. Mac comparison site calling Mac “unreliable”

As part of its series of attacks on the M1 Mac, Intel launched a “PC vs. Mac” website this week. Obviously, the website is heavily biased towards PC devices equipped with Intel’s own chips. And questioned Apple’s M1 Mac series.

The Intel website stated that Apple’s M1 Mac benchmark test cannot be “transformed into a real-world use case”. Compared with PCs with 11th-generation Intel chips, the M1 MacBook’s features “just don’t stack up.”

Intel positions PCs as more “personalized” to suit users’ “specific hardware and software needs”, while M1 Mac provides “limited” device support, games, and creative applications. “The bottom line is that PCs provide users with choices, which users don’t get on Macs,” the website wrote.

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Intel claims that the PC provides a “full touch screen” instead of a “restricted Mac Touch Bar” and a “two-in-one device form”, while Apple allows customers to pay for “multiple devices.” The website highlights some specific software, such as Topaz Labs’ AI-based content creation tool, which is said to be faster on the 11th generation Intel Core chip, and the Chrome browser is also faster.

Intel said: “A PC is built for users. They can run any software and games that users want to run, and contain all the plug-ins you like. Compared with Apple’s strictly controlled walled garden, the possibilities of PCs are endless.

Intel launched a large-scale anti-Apple chip advertising campaign for the M1 Mac this week. A series of advertisements it published on YouTube starred the former “I’m a Mac” actor Justin Long, and promoted that it was based on Intel. The benefits of a new PC.

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