Huawei is expanding its advertising business and launched the Huawei Ads marketplace to find advertising partners in the European market. Through this platform, advertisers, agencies and application developers find customers in Huawei’s user base. The new plan will also allow developers to integrate Huawei advertising into their applications to obtain additional revenue.
Huawei currently has more than 700 million global market intelligence in mobile phone users, Huawei Ads marketplace project to connect a variety of Huawei with 20 applications (including Huawei App Gallery) potential users. In addition, ads are displayed in Huawei’s Petal Search and thousands of third-party apps.
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Huawei will provide European agencies and advertisers with incentives to join the Huawei advertising program, including free advertising quotas, rebates and training courses. Experts will be able to help advertisers set up and optimize advertisements. Huawei Advertising’s current partners include Air China, BMW, Dior, Lexus, Gucci, KFC, Tick, Pepsi, Disney and Puma.
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