Google Play Store will soon show which data apps collect

The Play Store will receive a major improvement in the form of privacy labels next year. This allows users to see what data is being collected by the apps they may want to download.

Play Store Privacy Labels in 2022

Google makes this known via the Android Developers Blog. In the Play Store, apps appear with labels that indicate what data is collected by those specific applications. This way you can see whether your location is being requested, the app has access to your contacts and whether personal information (such as your name and e-mail address) is stored. Apps should also show whether users can choose not to collect this information.

The Google Play Store privacy labels must make it clear to users what data is collected by apps and whether the applications also use encryption so that this is done securely. It is also an opportunity for developers to clarify exactly how the data collection of their apps is.

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The privacy labels have been mandatory for a while on Android counterpart iOS. Since the end of last year, app developers have to indicate in Apple’s App Store which information is shared by apps. In this way, users can quickly and easily see which data is used to track them, and which data is or is not linked to the user.

For example, developers can collect information about how apps are used, but also whether, for example, financial information or location data is stored. From the second quarter of 2022, this should also become mandatory in the Android Play Store.

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