Google lowers Stadia’s share ratio to 15% to attract more game developers

In order to attract more game developers, Google has decided to lower the share of the Stadia cloud gaming platform. From October 1, 2021, to the end of 2023, the company will only extract 15% of its 3 million revenue. Since the decision to close the first-party Stadia game development studio, this can be regarded as one of the important measures Google has committed to boosting this cloud game service.

At the same time, Google will also try to attract game developers to join in an exclusive form. Although the company needs to pay a high cost for this, the competitive platform has proven that high-quality exclusive games do have a strong appeal. What needs to be pointed out is that earlier on, the high share of the platform that the platform drew from developers has been widely criticized both inside and outside the industry.

In November last year, Apple announced a benefit for App Store developers-developers with annual revenues of less than one million U.S. dollars will be eligible to submit applications to reduce the percentage from the standard 30%. To 15%. In addition, Google’s Play Store application store has also introduced a similar incentive policy.

It is reported that the latest news this Tuesday was announced by Google at the Game Developers Summit. As part of the event, the company also introduced Android 12 this Monday to allow downloading and playing games.

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