In order to increase people’s awareness of endangered animals, Google has collaborated with the Swedish Nature Conservation Association to display 5 new Swedish endangered species. These include lynx, arctic fox, white-backed woodpecker, harbour porpoise and moss karin wasp. AR demos of all 5 endangered animals can be found in the Google app.
The white-backed woodpecker is one of the rarest and most vulnerable woodpeckers in Europe. Although this species of bird can be found in the easternmost areas of South Korea and Japan, its population is declining in the Nordic countries, which has led Sweden to enact protection measures to try to protect this species.
According to the Red List of Endangered Species issued by the International Union for Conservation of Nature, more than 38,000 species of animals are currently threatened with extinction. The list assesses the extinction risk of thousands of species.
The project was carried out on the occasion of the United Nations Conference on Biodiversity this week, where countries around the world will discuss the goals of protecting the natural world, including the protection of endangered species.
Google started putting 3D objects into Google Search a few years ago and recently added more AR searchable things, such as bones and microscopic cell structures. Google has many animals, including dinosaurs, but also some space objects, such as planets and satellites.