With the holiday season approaching, the iPhone 13 supply situation is expected to improve in the next few weeks, which may ease analysts’ and customers’ concerns that product supply will still be unusually tight when consumers start holiday shopping.
Like many other products, the iPhone has been suffering from the consequences of global component supply shortages, which have affected production and the supply of general products. In some places, the estimated shipping time for the iPhone 13 with a specific configuration spans several weeks or even months.
However, according to DigiTimes, as the holiday season approaches, Apple’s suppliers have managed to alleviate the shortage of certain parts, allowing iPhone 13 production to accelerate. Apple’s supply chain partners are beginning to notice that the gap between demand and supply for the iPhone 13 is gradually narrowing, thanks to the accelerated production of integrated circuit boards embedded in the iPhone.
In the past quarter, Apple said that a combination of chip shortages and the global health crisis caused a combination of various reasons that hindered production and caused it to lose $6 billion. Apple CEO Tim Cook and the company’s chief financial officer Luca Mestri warned investors that the impact of chip shortages is expected to be greater than $6 billion in the upcoming holiday quarter.
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All of Apple’s product categories, from AirPods to Macs, have undergone considerable upgrades in the past few months and are expected to attract customers seeking holiday shopping. AirPods have always been a very popular holiday gift, and Apple released the third-generation model last month. The new AirPods adopt the previous-generation appearance design (with minor changes) and include new features such as spatial audio with head tracking, adaptive equalizer, and improved durability.
To welcome the holiday season, Apple extended its return policy to January 8, 2022, which applies to all purchases made between November 1 and December 25. The new policy applies to iPhone, iPad, Mac, Apple Watch, Apple TV, AirPods, HomePod mini and other products.