The research organization Counterpoint Research released the latest report, although Apple has maintained a leading position in the health field, in the third quarter of this year, Apple Watch shipments are expected to drop 10% year-on-year.
The report also pointed out that the reason for the decline in Apple Watch sales in the third quarter may be that the launch of Apple Watch Series 7 was later than in previous years, and potential customers are likely not to buy Apple Watch Series for a period of time before the launch. 6 Or Apple Watch SE.
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The data also shows that the overall global smartwatch shipments in the third quarter of this year increased by 16% year-on-year, continuing the double-digit growth momentum of the previous quarter.
Apple did not disclose specific sales data of Apple Watch, but its wearables, home and accessories category revenue in the fourth quarter of 2021 was 7.9 billion U.S. dollars. In contrast, the department’s revenue in the same period last year was $6.52 billion.