Netflix introduces the second thumb. This shows that you not only find content good, but extremely good. The current thumbs-up and thumbs-down buttons are a great way for users to tell Netflix what they think of a series or movie, and in return, users get a profile that’s better suited to their tastes.
According to Netflix, they have learned over time that these feelings can go beyond simple approval or rejection. The ability to tell the company when you really like something leads to a profile with recommendations that are better tailored to your preferences.
Starting today, users will find this option alongside the “thumbs up” and “thumbs down” buttons on their TV, on the web, and on Android and iOS mobile devices.