In October last year, Samsung launched the Galaxy Z Flip 3 Bespoke Edition, which is available in 49 color combinations. Users can customize the color of the back shell according to their preferences. For the upcoming Galaxy Z Flip 4, Samsung will provide richer color customization options.
Samsung offers custom customization services in the U.S. and Canada, the U.K., Germany and France, and South Korea and Australia. The plan this year is to expand into other markets in Europe and Asia, according to people familiar with the matter. Samsung also offers custom customization services for the Galaxy Watch 4 and Watch 4 Classic wearables.
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