Meta company launched a new feature, this feature can help creators to get more income on the Facebook platform. Creators can earn money by using licensed music in Facebook videos. The new feature, called Music Revenue Sharing, lets creators use licensed music from popular artists in their Facebook videos for a share of ad revenue.
The new functionality is powered by Rights Manager, a video-audio-image matching tool developed by Meta himself. Rights Manager helps content owners protect their copyrights and manage their content across the platform.
Videos must meet certain criteria if they want to use licensed music and earn revenue. For example, the creator’s content must first be embedded in the in-stream ads provided by the video platform. The video must be at least 60 seconds long, there must be visual elements within the video, and the licensed music cannot be the main content of the video.
The new features are available to all video creators around the world starting today. Any video that can include a patch ad can first get a revenue share in the United States, and then it will spread to other regions.
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