Samsung has applied for the “Armor Frame” trademark, which may be prepared for foldable smartphone models. Samsung is expected to release a new foldable smartphone in the summer of 2021. Depending on the shape, it is expected to launch the Galaxy Z Flip 3 and Galaxy Z Fold 3 at the same time. Recently, we have written a lot about the evolution and improvement of folding screens. One of Samsung’s focuses is and remains sustainable development. Last year, Samsung applied UTG ultra-thin glass for the first time, making the screen extremely scratch-resistant.
It seems that this year Samsung hopes to equip its foldable models with at least one superframe, which Samsung also calls the “armor frame”. This can be seen from the trademarks applied by Samsung in South Korea and European and American countries.
On April 13, 2021, Samsung Electronics applied for a trademark for the name “Armor Frame”. The trademark application was first filed with the Korean Intellectual Property Office (KIPO) in its home country, South Korea. On the same day, it also filed an application with the European Union Intellectual Property Office (EUIPO) and the United States Patent and Trademark Organization (USPTO).
The trademark was classified as Class 9, a brief description: “Smartphones; smartphones framework.” The file shows that this is a new type of smartphone framework. The English “Armor” means “armor, armor, shield”, which also shows that this is a particularly strong frame. Over the years, Samsung has used different types of smartphone frames, from plastic to metal and aluminum. The latter is used in the top models in the Samsung Galaxy lineup, such as the Galaxy S21 series, which also includes the Galaxy Z Fold 2 and Galaxy Z Flip.
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The biggest disadvantage of the aluminum alloy frame is that its rigidity will become worse over time, which will lose its strength. Perhaps this is what prompted Samsung to adjust and improve its new foldable smartphone frame. There are rumors that the edges of the screen will be further reduced so that the frame and possible hinges will also be modified.
It is not yet known what material the “armor frame” will be made of. It may be a superframe that meets the military MIL-STD-810G standard, so it has super earthquake resistance. Another possibility is that Samsung chose a type of carbon or titanium, which is more expensive than aluminum, but also lighter and thinner.
This will also solve one of the main shortcomings of foldable smartphones. Especially the Galaxy Z Fold 2 feels quite heavy after using it for a period of time. This shortcoming can be compensated for by using a lighter and stronger frame.
Of course, the trademark does not mention that Samsung will use the “armor frame” for its foldable models. But we think this seems to be the most likely. Finally, the Galaxy S21 series has been officially launched, and we do not expect a new Galaxy Note this year. All attention is now focused on Samsung’s new foldable smartphone models.
In July 2021, Samsung is expected to announce the Galaxy Z Flip 3 and Galaxy Z Fold 3. At present, it is still unknown whether Samsung will apply the armor frame on these two models. Logically, it will be used at least for the large and expensive Galaxy Z Fold 3. However, Samsung is certainly not impossible, just like Samsung equipped the Z Flip with ultra-thin glass, providing an armor frame for the flip model.
Judging from the timetable, this application is also likely to be for Samsung’s upcoming foldable model. Usually, Korean manufacturers start to register the trademarks of important brands a few months before the official listing and then use them in later marketing. This is what UTG Glass has experienced.
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