According to relevant media reports, the Korea Exchange said on Friday that the initial public offering plan of Krafton (Blue Hole), a South Korean video game holding company, has received preliminary approval. Krafton is the developer of the popular PUBG game.
According to reports, Krafton plans to sell 20% of its shares in this IPO, raising at least US$5 billion. Based on this calculation, it can be known that Krafton’s total market value will reach US$25 billion, or about 160 billion yuan.
It is worth mentioning that, according to public information, Chinese game company Tencent is Krafton’s second-largest shareholder. It is reported that Tencent had acquired 1.5% of Krafton’s shares as early as 2017 when Chicken Dinner became popular all over the world.
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In fact, Tencent originally wanted to directly purchase the copyright of PlayerUnknown’s Battlegrounds, but it was directly rejected. Later, after negotiation, it was finally accepted. Purchased some shares in the name of not interfering with operations.
It is reported that Tencent subsequently held 16% of Krafton’s shares through a subsidiary, and the final shares were second only to the company’s founder. This acquisition was also the beginning of the cooperation between Tencent and Krafton, and then Tencent started the development of the mobile game version of PlayerUnknown’s Battlegrounds, which is now the domestic Peace Elite and overseas PUBG Mobile.
According to data from the Sensor Tower store intelligence platform, Tencent’s “PUBG Mobile” has attracted more than 2.5 billion U.S. dollars overseas since its launch, making it the domestic mobile game with the highest overseas revenue so far. At present, the PUBG Mobile series has become Tencent’s mainstay game on the mobile game side. Tencent is bound to further deepen its cooperation with Krafton. After its listing, Tencent will also benefit a lot.
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