With the growing interest in non-fungible tokens (NFTs), Disney recently posted a new job opening to recruit NFT experts to lead the company’s efforts in the field. According to Disney’s website, the business development manager will help lead Disney’s efforts in the NFT space, including monitoring the growing market, developing category strategies and managing key partners.
Specifically, the manager must identify growth opportunities by category, franchise and distribution, implement new deals to fill gaps, and track category trends and market data to maximize Disney’s presence in each segment, the job description shows. market business.
Last year, the hot market of NFT assets not only attracted many speculators but also attracted some top brands including Coca-Cola and Gucci. DappRadar data shows that NFT sales will reach about $25 billion in 2021, hundreds of times more than the previous year.