About a year ago, many rumors claimed that Pixel 5 will use the Qualcomm Snapdragon 765G mid-range chipset instead of the flagship SoC. Facts have proved that this machine cannot be compared with the iPhone 11, not to mention the iPhone 12 with the A14 Bionic chip. Fortunately, there is new news that Google’s new generation of Pixel smartphones may not make the same mistake again.
An Axios report in April 2020 claimed that Google is working with Samsung to develop a processor code-named Whitechapel. The chip will be based on an advanced 5nm process technology and is expected to be adopted on the Pixel 6 series smartphones released in the fall of 2021.
On Monday, Google Cloud announced an important personnel appointment in a blog post. It hired Uri Frank, a former Intel engineer with more than 20 years of work experience, as its vice president of server chip design engineering.
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In this context, the company also reviewed the related development history of self-developed chips:
For example, in 2015, Google launched the tensor processing unit (TPU) for the first time to customers and provided technical support for its own real-time voice search, photo object recognition, and interactive language translation services.
In 2018, Google launched the Video Processing Unit (VPU) to enable video to be distributed in various formats and customer requirements, thereby expanding and effectively meeting the rapid demand for real-time video communication.
In 2019, Google launched the open-source OpenTitan chip security project, as well as customized hardware solutions, covering SSD hard drives, network switches/interface cards, and often in-depth cooperation with external partners.
It is worth mentioning that in addition to announcing that Uri Frank will lead the development of server chips, Google also took this opportunity to emphasize its vision for the future of computing, especially aimed at replacing the traditional system-on-chip (SoC) based on motherboard integration:
Compared with the various ASIC units contained on the motherboard, the latency and bandwidth performance of different components can be increased by several orders of magnitude, while greatly reducing power consumption and cost.
Functionally, SoC can still include work from different sources such as CPU, TPU, video transcoding, encryption, compression, remote communication, and security data aggregation.
However, Google Google will still fully consider whether to purchase off-the-shelf components and build their own where necessary, while working to build an ecosystem that benefits the entire industry.
In addition to the processor, on-chip integration also integrates many other functions. Based on this, many people expect that the new generation of Pixel smartphones can also be used with SoCs comparable to Qualcomm Snapdragon 888 or Apple A14 Bionic, and then deliver more affordable mobile devices.
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