According to the latest report, the iOS version of Reddit, a well-known overseas social platform, was updated this Friday. A video button was added next to the search bar. After clicking it, you can see a short vertical video. Function. The uploaders of these videos not only include users who have been followed, but also accounts that have not been followed.
The Reddit platform operates in the form of apps and forums, and many vendors have settled in at the same time. The new short video function is similar to Douyin, and the content includes pets, funny, handwork, etc. Users can swipe up, like, click, comment, and send gifts.
Regarding the new short video feature, a Reddit spokesperson said, Reddit’s mission is to bring a community environment and a sense of belonging to everyone in the world. Starting in 2020, the company’s goal is to build a unified video player and conceive A built-in video player that can be liked by both new and old users. The goal of the player is to facilitate users to participate, discover and comment on the latest content.
The short video feature of Reddit first appeared at the end of July and was recently launched to all iOS users. The official has not yet announced the timetable for a full promotion to the Android platform. In December 2020, Reddit acquired Dubsmash, a short video platform, and this new feature is expected to be based on the technology development of the platform.
The Verge also asked about Reddit’s short video recommendation algorithm and whether the official participated in the naming of the short video title. The official declined to comment.
