Honor is looking for opportunities to restart overseas markets, among which the resumption of cooperation with Google has become the focus of its overseas market negotiations this year. According to the news released on the official social platform of Honor Overseas on the evening of October 11, Honor has resumed cooperation with Google. The overseas version of the HONOR 50 series will be equipped with Google Mobile Services (GMS).
For overseas markets, although Android has long been open source, Google Mobile Services (GMS) still must obtain authorization. GMS mainly includes star-rated apps such as Google Map, GMAIL, YouTube, Chrome, and the app store Google Play.
HONOR has succeeded in confirming cooperation with a number of supplier partners in the early stage. #HONOR50 series will be equipped with Google Mobile Services, which will provide a more comprehensive application environment and extraordinary mobile experience to our customers. pic.twitter.com/rAhByQVAlx
— HONOR (@Honorglobal) October 11, 2021
If the new mobile phone cannot be pre-installed with GMS, it will not be able to receive Gmail, open Chrome to surf the Internet, download APP through GooglePlay, and buy mobile game treasures, which will have a greater impact on European and Asian users who are highly dependent on Google services. One developer pointed out.
At the beginning of this year, Honor officially stated that it was negotiating with Google and hoped to resume its cooperative relationship with Google. A few months ago, it was reported that Honor has been undergoing Google’s security review and compatibility testing to ensure that GMS applications (including Google Play, Google Maps, YouTube, Gmail, etc.) can run on Honor devices.
Honor’s overseas market share has almost fallen to 0. In an interview in mid-August, Honor CEO Zhao Ming told Yicai.com reporters that the focus of this year’s overseas market is recovering, including the restoration of operations, channels, and retail capabilities.
Zhao Ming said that after a longer stock-out period overseas than in China, Honor has gradually resumed business operations in more than 50 countries around the world. More products will be launched in the future, and mobile phones and tablets will also support Google’s GMS.