Instagram launches TikTok-like text-to-speech and voice effects feature for Reels

Instagram added two features to Reels yesterday: text-to-speech and voice effect. These features are already popular on TikTok, but now creators can also use them on Instagram. This marks another effort made by Instagram to keep up with TikTok in terms of short videos.

Text-to-speech is a necessary accessibility feature to help blind and low-vision people understand written text. But videos with these robot voices became so popular on TikTok that the voice actor behind the feature sued the company because she did not give the company permission to use its recordings. After she filed a lawsuit, TikTok changed the voice behind the feature.

Creators often use text-to-speech dubbing, not because of its accessibility benefits, but because a monotonous computer voice narrating their content can be a bit funny. The text-to-speech tool can be found in the text tool of the Reels camera. After recording or uploading the video, navigate to the preview to add text.

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After adding the text, a text bubble will appear at the bottom of the screen, which allows users to time the time they want the text to appear. But now, users can click on a three-dot icon to open a menu for each text bubble, which will give users the option to add text to voice dubbing. It is reported that there are two voice options to choose from.

But the voice effect will make the user’s reels more creative. These features allow it to modify the audio or dubbing in the post. To see these effects, users need to click on the notes and open the audio mixer after recording their own reel. Then you will see an effect menu, which allows users to modify their own reel or audio in the dubbing. These new features are now being rolled out to Instagram mobile users.

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