According to preliminary statistics from Sensor Tower, Respawn Entertainment’s Apex Legends Mobile released on May 17 became the most downloaded game in the App Store in 60 countries and regions including Germany, India, Japan, the United Kingdom and the United States. In addition, the mobile game is in the top 10 of the iPhone game download charts in 89 countries.
Sensor Tower noted that the mobile game also became the most downloaded software in app stores in 28 countries, including Japan and the United States, and was in the top 10 in app downloads in 65 countries. The localized version of the mobile game Apex Legends in Hong Kong, China and Macau, China also became the most downloaded iOS app on the day of its release.
EA, like many big game publishers, is eyeing the untapped potential of the mobile market after a 78% increase in mobile revenue in the fiscal third quarter of 2022. Previously, it was reported that the company will lay off staff related to the “FIFA” series, and will add 10 new customer service positions for mobile games. The laid-off employees can apply for transfer.