According to the latest report shared by WSJ, for streaming video service, YouTube will launch an online store. YouTube has been in talks with entertainment companies about participating in the platform, which YouTube refers to as its channel store.
Additionally, the platform has been in the works for at least 18 months and could launch as soon as this fall. Alphabet did not immediately respond to a request for comment.
The launch of the program will allow YouTube to join the likes of Roku and Apple in dividing the streaming market as more consumers move away from cable or satellite and toward subscription-based streaming services. a cup of soup.
Earlier this week, The New York Times reported that Walmart Inc. has been in talks with media companies to include streaming entertainment into its membership services.