Apple iMessage may usher in a major update at WWDC

According to the reports, Apple will use iMessage as the center of next week’s Worldwide Developers Conference (WWDC) promotional materials, which suggests that the company’s popular instant messaging service may undergo a major upgrade. iMessage seems to be the central theme of this year’s WWDC marketing.

For example, the placeholders of the WWDC live broadcast on YouTube include the full-screen laser effects of iMessage bubbles, Tapback and iMessage. Similarly, the topic logo for this year’s WWDC on Twitter is a bubble that iMessage likes Tapback.

iMessage stickers and official costumes and pins of this year’s WWDC also include iMessage bubbles, Tapback responses and emoji emoticons. Bloomberg reporter Mark Gurman previously reported that iOS 15 will improve iMessage, which seems to reflect the theme in Apple’s promotional materials. Specifically, Gurman disclosed that there will be new automatic replies, status, and notification options:

“There is also an option to set an automatic reply based on the status of the message. This will be an improvement to the current automatic reply feature. At present, the automatic reply feature can only be used while driving. Apple has added some unique notification features, such as “Please “Do Not Disturb” and “Sleep Mode”, but this will mark the first time the company provides system features that change notifications based on user status.

The company is also working on upgrading iMessage and the ultimate goal is to make iMessage more like a social network and better compete with Facebook Inc.’s WhatsApp. The above-mentioned people familiar with the matter said that these changes are still in the early stages of development and may be introduced in the future. ”

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According to reports, these changes are in line with iMessage’s broader strategy to make it more like a social network to better compete with WhatsApp. The 2021 WWDC will open at 10 a.m. Pacific time next Monday (June 7). Apple is expected to release major new software updates, including ‌iOS 15‌, iPad OS 15, macOS 12, watchOS 8 and tvOS 15.

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