More and more current quarterly figures on smartphone sales are pouring in and confirm that Google is doing a really good job. Pixel 6 and Pixel 6 Pro are selling well. You may not have arisen from the ruins. But the success of the Pixel smartphones didn’t last for five generations. Many things were tried – high prices, low prices and much more. Really good sales were only achieved by the inexpensive models.
Google can position the Pixel 6 and Pixel 6 Pro very well in the markets
This is different now with the Pixel 6 and Pixel 6 Pro. In Great Britain, Google has appeared in the top 5 sales figures for the first time with these smartphones. And in North America, things are going really well. 380 percent growth in the first quarter compared to the previous year, Canalys reports. This keeps Google in the top 5 and positions the group just behind the cheap brand TCL. If the Pixel 6a works well, Google will continue to grow strongly.
We’ve already done a little analysis. Google had announced major investments and obviously made them. That has obviously paid off.
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North America smartphone shipments, market share, and annual growth Canalys Smartphone Market Pulse: Q1 2022 |
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Vendor |
Q1 2022 |
Q1 2022 |
Q1 2021 |
Q1 2021 |
Annual |
|
Apple |
19.9 |
51% |
16.9 |
45% |
19% |
|
Samsung |
10.5 |
27% |
10.4 |
28% |
1% |
|
Lenovo |
4.0 |
10% |
2.6 |
7% |
56% |
|
TCL |
1.4 |
4% |
1.7 |
5% |
-21% |
|
|
1.2 |
3% |
0.2 |
1% |
380% |
|
Others |
2.1 |
5% |
5.8 |
15% |
-64% |
|
Total |
39.0 |
100% |
37.6 |
100% |
4% |
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Note: Unit shipments in millions. Percentages may not add up to 100% due to rounding. Source: Canalys Smartphone Analysis (sell-in shipments), May 2022 |
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